My best friend once shared a phrase from an old acquaintance: “Life is alive.”
After 15 years in fashion, an idea born from conviction, many dreams, trips to Paris, goals, and the vibrancy of life, we are now launching our new line, "by yve." With confidence and a renewed, yet still existing, sense of conviction.
Moving away from speed and the constant reinvention of oneself, and toward slowing down.
Along with us comes 15 years of experience in pattern making, fit, design, fabric selection, and production.
A new, even more sustainable product for today's life – mindful and with love for oneself.
Soul "by yve" is the result of our evolution, but above all, of Yvonne’s, the co-founder of Hannibal.
As a trained yoga teacher, mother, and passionate surfer, it was time for a change.
The greatest lesson from my yoga training was that it’s okay to change. Even deeply rooted beliefs can be reconsidered and let go of. Changing something doesn’t mean ending everything. It simply means looking for new paths, finding them, and ultimately having the courage to walk them.
A big thank you goes to the designer and business partner of Hannibal, Simon Hannibal Fischer, my family, and Irina Sterna, who motivated me not just to dream of this path, but to actually walk it.
Photo: Heiko Dreher